Best Practice – Key phrases

Adopting the customer’s language when writing a bid response may seem unnecessary and impractical, but it can add tremendous value to your final submission, as it ensures the content is familiar and understandable. It also: Reduces ambiguity and clearly illustrates how your processes/solutions match the requirements Demonstrates that you have read and understood the question […]

Bid Writing – Common mistakes and how to avoid them

It’s easy to write something, but difficult to write something interesting and impactful. It’s the same with writing bids, it’s easy to put words onto a screen, but difficult to make them easy to read, compelling and high scoring. Over the years we’ve seen the same mistakes again and again – and sometimes all at […]